G.S.A.R. Marketing has the background of a pioneer incentive travel house and meetings and events agency in Spain since 1974, and possesses the experience, and, above all, data and contacts to reach corporate customers in Spain and abroad. Given this background, it is easy for G.S.A.R. Marketing to direct its marketing strategies towards concentrating efforts on the corporate business directly and through specialized and in-plant agencies, while focusing too on key tour operators for the leisure market.
Because of above and GSAR’s own travel trade fairs, MITM Euromed, MITM Americas and CULTOUR, the company possesses an up to date data base of tens of thousands incentive travel and meetings users in 92 countries. These include: corporate, incentive houses, incentive travel agencies, events agencies, meeting planners and international association executives, as well as a list of tour operators and top travel agents in 133 countries. Of course, those lists include Spain and Portugal as well.
This data allows GSAR Marketing to set up any promotion anywhere in Europe, from Portugal to Russia, as well as in North and South America, as follows:
- Presentations/receptions directed to corporate executives to promote conventions and incentive travel on behalf of clients.
- Workshops, presentations, seminars and roadshows to tour operators and travel agents.
- Promote and organize corporate or travel trade fam trips to client’s destination.
- Qualification Training: Sales and marketing seminars directed to the management or sales force and clients.
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