What is MITM Europe?
GSAR Marketing has successfully organized, since 1997, MITM Europe, the pioneer and oldest international MICE trade show in Europe & Mediterranean in programming B2B appointments; including an outstanding interactive networking program that ensures direct contact between all participants. At MITM Europe the buyers’ quality is guaranteed, since they must pass a strict selection process and only buyers with high-potential business will be approved.
- A two-day interactive forum, where up to 30 meetings are programmed per agenda.
- Networking program ensures an average of 60 appointments.
- Itinerant Venue to promote and experience new locations.
- The fair is complemented with “Post-tours” for buyers and press.
Who can participate?:
MITM Europe does not accept visitors or on-site registrations to avoid Aisle sellers, protecting the exhibitor’s investment. Only approved hosted buyers and exhibitors owning a stand can participate.
- Exhibitors: Tourism offices, convention bureaus, hotels, DMC’s, carriers, etc., worldwide.
- Buyers: Corporate companies, incentive houses, international associations, tour operators, events, congress and fairs organizers, mainly from Americas and Europe.
- Press: National and international journalists are invited.
The MITM System:
The MITM System develops an exceptional networking program during the whole event, generating synergies and strong business ties amongst participants.
Buyers are executives from international companies, carefully selected, decision makers with high business potential.
Throughout 60 editions celebrated in 38 cities across 18 countries, we have demonstrated that the quality of buyers assures that appointments are met within a 99.99%, guaranteeing the exhibitors´ investment.